Data Visualisation & Content Marketing Analytics — Datalabs https://www.datalabsagency.com Wed, 12 Dec 2018 00:59:50 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.8 Data Design Principles: Repetition, Alignment, Symmetry https://www.datalabsagency.com/articles/data-design-principles-repetition-alignment-symmetry-clone/ Tue, 04 Dec 2018 03:14:11 +0000 https://www.datalabsagency.com/uncategorized/data-design-principles-repetition-alignment-symmetry-clone/ We have come to the end of our Data Design Principles series. In this final post, let’s ask the most basic question – what exactly isRead More

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We have come to the end of our Data Design Principles series. In this final post, let’s ask the most basic question – what exactly is data viz? (ha, rhyme intended)

Simply put, data visualisation compares multiple values and puts the information into context. The process comes in two steps:

  1. Discover: the collection and organisation of data
  2. Communication: the planning and delivery of a communication strategy to communicate the data to target audience

The second part involves an intricate design process involving colours, hierarchy and photography, which we have thoroughly talked about. There are hundreds of ways to visualise data.

“Of all methods for analysing and communicating statistical information, well-designed data graphics are usually the simplest and at the same time the most powerful.”

– Edward Tufte

The human brain has been dubbed a “pattern recognition machine”. Good dataviz should be understandable, memorable and actionable. For designers, it is crucial to simplify the data, so it’s easier to translate it to something visual that viewers can understand and decipher without issue.

There are some tricks to making your dataviz understandable and memorable, that is, by using repetition, alignment and symmetry to your advantage.

1. Using repetition

Repetition is not repeating the exact same visual elements throughout a design, but more so reusing similar elements to make a cohesive piece of work. For some design work that is complex, like dataviz, using repetition will create a sense of unity and consistency, strengthening the design.

Some say that repetition in design is a sort of brainwashing – that the more people see it, the more they will be familiar with it, thus remember it better. It is human nature to be attracted to familiarity.

In communicating data, repetition can be reflected through using similar chart types, shapes or colours in the design. By using repetition, designers are non-verbally creating an association between the elements, communicating to the viewers that the different content are related to one another.

charts graph options

An example of colour combination repetition.

data visualisations tool infographic

An example of repetition through shapes.

2. Alignment 

Alignment refers to lining up the graphic elements in a type of grid — either vertically or horizontally.

192136.image3

Horizontal alignment includes:

  1. Flush-left → reference point is the left margin
  2. Flush-right → reference point is the right margin
  3. Centered → reference point is an imaginary line in the middle of the page
  4. Fully justified → aims for smooth justification on all the margins, also called forced justification.

With vertical alignment, the rules are pretty much the same but in a vertical sense – either top, bottom or middle (center).

So why would we need grids? Well, we don’t actually need it, but it aids in the placement of text and graphics on a design.

3. Symmetry 

Our brains are wired to love symmetry — we get a certain satisfaction when things are in order and organised. In design, symmetry offers an ordered approach, making viewers find elements more readily. This is also called balance. There are two different ways of achieving balance:

1. Formal balance

dashboard ipad

Used in very simple and specific layouts with little use elements. This is when the design has a very specific objective. For example, the design of Google’s homepage utilises formal balance. If Google had a busy-looking main page, users might get distracted when wanting to research something – which defeats the purpose of Google as a search engine.

2. Informal balance

Screen Shot 2018-05-08 at 11.44.52 am

This type of balance accepts a certain level of asymmetry in the design, albeit with a recognisable genuine effort to assert balance of content on either side of the vertical/horizontal axis. Thus, the designer isn’t constrained to keep a strict symmetry, yet still tries to utilise the rules of balance and insert a somewhat even distribution of elements.

 

We hope you’ve been enjoying the Data Design Principles Series.

Keeping repetition, alignment and balance in mind will make your designs stronger and more aesthetically pleasing. These design principles are just guidelines, though. Good designers shouldn’t be afraid to go their own way, following their own instincts.

Now go forth and design!

What should we write about next? Tweet us on Twitter and connect with us on Facebook. We’d love to hear from you!

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Your Guide to Data Viz Conferences in 2018 – Datalabs https://www.datalabsagency.com/articles/your-guide-to-data-viz-conferences-in-2018-datalabs/ Tue, 04 Dec 2018 03:14:09 +0000 https://www.datalabsagency.com/uncategorized/your-guide-to-data-viz-conferences-in-2018-datalabs/   Our List of Data Visualization Conferences in 2018 Get out of your diary and get excited because it’s going to be a big year forRead More

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Our List of Data Visualization Conferences in 2018

Get out of your diary and get excited because it’s going to be a big year for data viz!

We’ve rounded up a pretty comprehensive list of conferences happening around the globe to do with any and all things data and data visualisation. From beautiful Hawaii to Rome, old London town to Chicago, Singapore to Bangalore, and our home here in Melbourne, there’s definitely a data viz conference happening somewhere near you in 2018.

Check out our list below, and don’t forget to comment if we’ve missed something great!

 

January

HICSS-51, January 3 – 6

Hawaii, USA

What they say: “The Hawaii International Conference on System Sciences – has been known worldwide as one of the longest standing scientific communities in the information systems and technology fields. Since 1968, it has become a respected destination that attracts high-calibre scholars and professionals in academia, industry and government agencies around the world to discuss their cutting-edge research.”

Click here for more info

India Analytics & Big Data, January 18

Pune, India

What they say: “We explore how data analytics impacts businesses, also considering its connections with predictive analytics and the new area of real-time analytics […] We cover the topics that matter most to today’s big data & analytics leaders along with creativity-enhancing inspiration & innovative action points and takeaways.”

Click here for more info

Visualisation and Data Analysis (VDA) 2018, January 31

San Francisco, USA

What they say: “The Conference on Visualization and Data Analysis (VDA) 2018 covers all research and development and application aspects of data visualization and visual analytics. Since the first VDA conference was held in 1994, the annual event has grown steadily into a major venue for visualization researchers and practitioners from around the world to present their work and share their experiences.”

Click here for more info

 

February

Data Visualisation Summit Johannesburg, February 2

Johannesburg, South Africa

What they say: “”This one-day, single-track event [is] focused exclusively contextualized to explore Visualisation tools and tips. [It brings] together data enthusiasts who will help you rethink your data imagery to enable easier to interpret, management and action. Join the leaders making informed data-driven decisions.”

Click here for more info

DeveloperWeek 2018, February 3 – 8

San Francisco Bay Area/Austin/New York City

What they say: “DeveloperWeek 2018 is the world’s largest developer expo and conference series with over 8,000 participants across the DeveloperWeek 2018 Conference & Expo, the DeveloperWeek Hackathon, Official Hiring Mixer, and”city-wide partner events.Because DeveloperWeek covers all new dev technologies, our conference and workshops invite you to get intro lessons (or advanced tips and tricks) on technologies like HTML 5, Python, Javascript, Robotics Dev, Data Science and Machine Learning.”

Click here for more info

Big Data & Analytics Summit Canada, February 7 – February 8

Toronto, Canada

What they say: “Big data, analytics, AI and machine learning have the power to transform your business – don’t be left behind! Big data and analytics are must-haves for competitive, efficient organizations in 2018. AI, including machine learning, is poised to revolutionize industries. Organizations that want to maintain competitive advantage can’t afford to not be on top of these trends. oin 200+ thought leaders, experts and professionals from across North America at this unique event […]”

Click here for more info

Predictive Analytics Innovation Summit, February 6 – 7

San Diego, USA

What they say: “Forecast the future. The Predictive Analytics Innovation Summit provides a platform for industry leaders to deliver case studies, expertise and share unique insight into the rapidly emerging movement: the power to forecast the future with today’s data. Attend and hear how top practitioners deploy predictive modeling, and what kind of business impact it delivers.”

Click here for more info

India Digital Conclave, February 8

Bangalore, India

What they say: “The India Digital Conclave is driven by the idea of providing a unique learning experience on the exchange of insights and practical knowledge around the establishment of new ways of working and collaboration as well as the transformation of business models for the digital age. [This] will be a unique event where the best minds in the digital world, leaders in the Enterprise Architecture. strategists and IT Innovation teams will meet face-to -face to join their efforts to co-operate in addressing the most topical issues of the Digital space.”

Click here for more info

Big Data Visualising Singapore, February 23

Singapore

What they say: “[A] one-day, single-track event […] focused exclusively contextualized to explore Visualisation tools and tips. Bringing together data enthusiasts who will help you rethink your data imagery to enable easier to interpret, management and action. Join the leaders making informed data-driven decisions […] This summit brings together leading experienced speakers within the Visualisation field to demonstrate how Big Data Visualisation has developed as a skill and tool.”

Click here for more info

Modern Data Management Summit, February 26 – 27

San Francisco, USA

What they say: “Covering the hottest topics within master data management, big data analytics, data science and business facing data-driven applications, senior level executives and hands-on practitioners can come together to obtain real action points and useful connections to better support their business goals”.

Click here for more info

Gartner Data & Analytics Summit, February 26 – 27

Sydney, Australia

What they say: “Data and analytics are at the heart of the digital revolution. They are an imperative across all industries […] To survive and thrive in the digital era, now is the time to drive data and analytics into the core of your business and scale outward to every employee, customer, supplier and partner […] At Gartner Data & Analytics Summit 2018, we’ll help you create your future – a future based on data you can trust, analytics you can rely on and the insight you need to make game-changing business decisions.”

Click here for more info

Automate 2018, February 27 – 28

Melbourne, Australia

What they say: “Harnessing robotic process automation and AI to drive operational excellence and customer outcomes, Automate 2018 is designed to take you on your automation journey, covering everything from the business case development for Robotic Process Automation, strategic alignment, key considerations for deployment, choosing the right technology, getting buy in, and governance implications.”

Click here for more info

March

Strata Data Conference (San Jose), March 5 – 8

San Jose, USA

What they say: “Drive business results with data. Every year thousands of top data scientists, analysts, engineers, and executives converge at Strata Data Conference—the largest gathering of its kind. It’s where technologists and decision makers turn data and algorithms into business advantage.”

Click here for more info

Business Analytics Innovation Summit (Las Vegas), March 7 – 8

Las Vegas, USA

What they say: “The Business Analytics Innovation Summit provides a platform to share unique insight into the innovations that are driving success in the world’s leading organizations. [The summit] provides 20+ industry case studies and over 20 hours of networking opportunities across 2 days. ”

Click here for more info

Big Data & Analytics Innovation Summit (Singapore), March 7 – 8

Singapore

What they say: “With 6 years’ history in Singapore, [the summit] has become one of the biggest gatherings for data executives across different industries. [It] provides you with access to 30+ latest case studies and cutting-edge knowledge, with lessons and approved best practices. Wherever you are on the big data journey, you will be inspired by the experiences and insights shared by our speakers.”

Click here for more info

Malofeij World Summit, March 11 – 16

Pamplona, Spain

What they say: “The Infographics World Summit will bring together jury members, speakers, media professionals from around the world, academics and students. For seven days Pamplona becomes the world capital of infographics.”

Click here for more info

Big Data Visualisation Summit (Melbourne), March 15

Melbourne, Australia

What they say: “This summit brings together leading experienced speakers within the Visualisation field to demonstrate how Big Data Visualisation has developed as a skill and tool. Using live demonstrations and interactive presentations to help further your skills and understanding of creating digestible graphics to convert your data into actionable visuals […] this event will provide the ideal platform for a deep analysis of the need for organizations to not only invest in, but understand Big Data Visualisation, from breaking down big data and how this is represented to the power and danger of Big Data Visualisation.”

Click here for more info

Big Data & Analytics Innovation Summit (Melbourne), March 15 – 16

Melbourne, Australia

What they say: “Take control of your data.[The] summit is returning to Melbourne for an exciting two days of inspiring, insightful & educational presentations, panel sessions, interactive discussions and world-class networking, all lead by expert speakers from across the globe. Exploring how businesses drive Business concepts, Marketing and Customer Information to gain real value from Big Data.”

Click here for more info

Big Data Visualisation Summit (Sydney), March 19

Sydney, Australia

What they say: “This summit brings together leading experienced speakers within the Visualisation field to demonstrate how Big Data Visualisation has developed as a skill and tool. Using live demonstrations and interactive presentations to help further your skills and understanding of creating digestible graphics to convert your data into actionable visuals.”

Click here for more info

Big Data & Analytics for Pharma Summit, March 21 – 22

London, England

What they say: “With big data & analytics technologies re-shaping the pharmaceutical industry, a plethora of experts offer their knowledge within the space at this conference. Expect two days of inspiring, educational & informative presentations, panel sessions & networking opportunities.”

Click here for more info

 

April

Pacific Vis, 2018, April 10 – 13

Kobe, Japan

What they say: “Visualization has become an increasingly important research area due to its wide range of applications in many disciplines […] PacificVis is a unified visualization symposium, welcoming all areas of visualization research such as: information visualization, scientific visualization, graph and network visualization, visual analytics, and specific applications such as (but not limited to) security-, software- and bio-visualization.”

Click here for more info

Big Data & Analytics Innovation Summit (Hong Kong), April 18 – 19

Hong Kong, China

What they say: “Drive business Effectiveness and prove ROI from big data analytics. With over 25 internationally renowned speakers and 150+ world-class delegates in attendance this summit boasts some of Big Data’s most influential individuals to educate you, inspire you and gives you unprecedented access to incredible networking opportunities.”

Click here for more info

Big Data Innovation Summit (San Francisco), April 19 – 20

San Francisco, USA

What they say: “Cultivate the data, yield the profit. We promise to celebrate our sixth year of production in style, bringing together an exciting agenda packed full of presentations, workshops, training sessions & panel discussions.”

Click here for more info

Data Visualisation Summit (San Francisco), April 19 – 20

San Francisco, USA

What they say: “The intersect of data and design. With 25+ Industry Speakers & 150+ delegates, Data Visualization brings together the world’s leaders in the industry. Running concurrently with our Big Data Innovation Summit, networking opportunities are second to none.”

Click here for more info

Conference for Visualization of Information, April 21

Weisbaden, Germany

What they say: “Besides focusing on data visualization, the see Conference places a strong emphasis on sustainable concepts. For this reason, our speakers open up new perspectives of effective communication in their presentations, focusing in particular on the impact of today’s actions on the society and environment of future generations. The best in their field – they are visionaries who understand, live and actively advance our mission of fostering sustainability.”

Click here for more info

CHI 2018, April 21 – 26

Montreal, Canada

What they say: “[CHI] is the premier international conference of Human-Computer Interaction [and] is a place where researchers and practitioners gather from across the world to discuss the latest in interactive technology. We are a multicultural community from highly diverse backgrounds who together investigate new and creative ways for people to interact. [The 2018] theme will be engage.”

Click here for more info

May

Chief Data Officer Summit (San Francisco), May 9 – 10

San Francisco

What they say: “Leading the data pack. The Chief Data Officer Summit will unite global leaders in data discourse, data strategy, leadership & more. Learn how the top CDO’s are paving the path forward.”

Click here for more info

Perth Data Science Week, May 14 – 18

Perth, Australia

What they say: “In 2018, we are focussing on jobs and opportunities arising from data science, so we are encouraging events that cover the entire data science community (i.e. from primary school through to universities (students and teachers) to researchers / government / industry professionals (individuals and organisations) working in the data science field. If you are keen on running an event for 2018 then we would love to hear from you!”

Click here for more info

Strata Data Conference (London), May 21 – 24

London, England

What they say: “[In 2018] expert speakers from around the world will share their compelling data case studies, proven best practices, effective new analytic approaches, and exceptional skills with an audience of data scientists, analysts, and executives. Strata is a unique opportunity to tap into the leading minds in technology and network with thousands of data scientists, engineers, analysts, and business managers. Join us at Strata and turn algorithms into advantage.”

Click here for more info

Big Data & Analytics in Healthcare, May 16 – 27

Philadelphia, USA

What they say: “Improve patient outcomes with data analytics. For the 6th consecutive year, Big Data & Analytics in Healthcare returns to Philadelphia for two days of inspiring, insightful & educational presentations, panel sessions, interactive discussions and world-class networking.”

Click here for more info

Chief Data & Analytics Officer (Sydney), March 20 – 22

Sydney, Australia

What they say: “The premier event for data & analytics executives. Revealing the latest data, analytics and AI innovations driving the smart enterprise. Key themes to be addressed include: bold leadership and culture, advancing artificial intelligence, leveraging data to steer customer behaviour for competitive advantage, smarter decision making, keeping pace, future proofing, and the smart enterprise, and data frameworks managed and governed.”

Click here for more info

OpenVis Conf, May – dates TBC

Paris, France

What they say: “OPENVIS CONF is a two-day, single track conference centered around the practice of visualizing data on the web. Join us to learn about data visualization, information design, data analysis and implementation using the best Open Web technology.”

Click here for more info

 

June

PAKDD 2018, June 3 – 6

Melbourne Australia

What they say: “[We are] a leading international conference in the areas of knowledge discovery and data mining (KDD). It provides an international forum for researchers and industry practitioners to share their new ideas, original research results and practical development experiences from all KDD related areas, including data mining, data warehousing, machine learning, artificial intelligence, databases, statistics, knowledge engineering, visualization, decision-making systems and the emerging applications.”

Click here for more info

Eyeo Festival, June 4 – 7

Minnesota, USA

What they say: “[We’re] inspired by the notion that this decade presents an exceptionally exciting time to be interested in art, interaction, and information […] What data is, where it comes from, and how we utilize it, looks different than ever before. What can we do with it all? What can’t we do? Artists, designers and coders build and bend technology to see what’s possible. What’s next with interaction, what’s revealed by the data. Eyeo brings together the most intriguing and exciting people in these arenas today.”

Click here for more info

EuroVis 2018, June 4 – 8

Brno, Czech Republic

What they say: “The objective of EuroVis is to foster greater exchange between visualization researchers and practitioners, and to draw more researchers and industry partners in Europe to enter this rapidly growing area of research. EuroVis has an expanded scope to include all areas of visualization, and a steadily more wide-spread visibility that achieves a more wide-spread impact.”

Click here for more info

Big Data & Analytics for Retail Summit, June 7 – 8

Chicago, USA

What they say: “Pinpoint opportunities for business growth. Learn from Fortune500 companies and innovative start-ups to create a business strategy that will ensure growth for your business […] [The summit] is the perfect opportunity to share insight and best practices with leaders and experts from across the field in an interactive environment.”

Click here for more info  

The International Conference on Computational Science, June 11 – 13

Wuxi, China

What they say: “Science at the intersection of data, modelling and computation. [This conference] brings together researchers and scientists from mathematics and computer science as basic computing disciplines, researchers from various application areas who are pioneering computational methods in sciences such as physics, chemistry, life sciences, and engineering, as well as in arts and humanitarian fields, to discuss problems and solutions in the area, to identify new issues, and to shape future directions for research.”

Click here for more info

Big Data Analysis and Data Mining, June 20 – 21

Rome, Italy

What they say: “[We cordially invites all participants across the globe] to explore our main theme of the conference, ‘Future Technologies for Knowledge Discoveries in Data’. [Our] conference [aims] to expand its coverage in the areas of Big Data and Data Mining where expert talks [and] young researcher’s presentations will be placed in every session of the meeting will [inspire you] and keep up your enthusiasm.”

Click here for more info

 

July

Esri User Conference, July 9 – 13

What they say: “Applying the science of where. If you manage people who use GIS, the Esri UC is for you. Network and collaborate with peers in executive positions to learn best practices. Discover new, focused solutions that will help your organization unlock the full potential of data.”

San Diego, USA

Click here for more info

EVA London, July 10 – 12

London, England

What they say: “[Electronic Visualisation and the Arts (EVA) London] explores the development and application of visualisation technologies in art, music, dance, theatre and the sciences. [Our conference] attracts a diverse, international audience using or interested in new technologies within the arts and culture [and] brings together artists, designers, researchers and technologists from all over the world.”

Click here for more info

15th International Conference Computer Graphics, Imaging, and Visualization, July 10 – 13

Salerno, Italy

No available description and limited available information at time of writing (December 2017)

Click here for official link

22nd International Conference Information Visualization, July 10 – 13

Salerno, Italy

No available description and limited available information at time of writing (December 2017)

Click here for official link

vis2018/MediVis2018/GMAI2018, July 10 – 13

Salerno, Italy

No available description and limited available information at time of writing (December 2017)

Click here for official link

Chief Data Officer Summit, July 11 – 12

Singapore

What they say: “Manage data and lead the future for competitiveness. The last few years have seen an emergence of Chief Data Officer across various industries. However, it seems that there are still struggling issues including what CDOs really do, where this role should be put within an organization, and what CDOs should be responsible for. With presentations & case studies from today’s data experts, the Chief Data Officer Summit will provide you how the CDOs drive values on multiple fronts […]”

Click here for more info

August

Siggraph 2018, August 12 – 16

Vancouver, Canada

What they say: “Generation new. SIGGRAPH 2018 is a five-day immersion into the latest innovations in CG, Animation, VR, Games, Digital Art, Mixed Reality and Emerging Technologies. Experience research, hands-on demos, and fearless acts of collaboration.”

Click here for more info

 

KDD 2018, August 19 – 23

London, England

What they say: “The annual KDD conference is the premier interdisciplinary conference bringing together researchers and practitioners from data science, data mining, knowledge discovery, large-scale data analytics, and big data.”

Click here for more info

 

September

Big Data & Analytics Innovation Summit, September 5 – 6

Shanghai, China

What they say: “Embed data to exploit business potential. [At the summit] hear innovations from industry leaders in a fast-growing big data community as we have case studies from the most senior-level and ground-breaking executives in data & analytics science.”

Click here for more info

Data Visualisation Summit, September 11 – 12

Boston, USA

What they say: “Understand the real business value of design for data. [This is] a two-day event focused exclusively around data design and analysis. Bringing together over 200 data enthusiasts who are rethinking how we interact with data, this is the place to improve your data literacy and connect with the best.”

Click here for more info

Strata Data Conference, September 11 – 14

New York City, USA

What they say: “Presented by O’Reilly and Cloudera, Strata Data Conference helps you put big data, cutting-edge data science, and new business fundamentals to work.”

Click here for more info

ONA18, September 13 – 15

Austin, USA

No available description and limited available information at time of writing (December 2017)

Click here for the official link

Big Data & Analytics Innovation Summit, September 20 – 21

Sydney, Australia

What they say: “Maximise the potential of your big data initiatives. Learn from industry leaders in a fast-growing analytics community as we hear innovative case studies from the most senior-level and ground-breaking executives in analytics & data science.”

Click here for more info

Big Data Analytics & Data Mining, September 26 – 27

Chicago, US

What they say: “The main theme of the conference is “Modern Technologies and Challenges in Big Data”. This conference aimed to expand its coverage in the areas of Big Data and Data Mining where expert talks, young researcher’s presentations will be placed in every session of the meeting will be inspired and keep up your enthusiasm.”

Click here for more info

 

October

Big Data & Analytics for Retail Summit, October 18 – 19

San Francisco, USA

What they say: “The real-world use of big data in retail. Learn from fortune 500 retailers and innovative start ups to create a business strategy that will ensure growth for your business. Speakers for this Summit include leading experts in analytics, data science, data mining, customer insights, business analysis, and CRM from Fortune 500 retailers and innovative startups.”

Click here for more info

IEEE VIS 2018, October 21 – 26

Berlin, Germany

What they say: “[This conference] will include programs for students, academics, artists, industry and commercial practitioners, government researchers, and anyone with interests in visualization and data analytics. The conference trend has been to draw over 1,000 participants from dozens of countries to a week of research presentations, tutorials, workshops, panels, demonstrations, posters, and exhibitions.”

Click here for more info

Tableau Conference 2018, October 22 – 25

New Orleans, USA

No available description and limited available information at time of writing (December 2017)

Click here for official link

Big Data Week, Dates TBC

London, England

No available description and limited available information at time of writing (December 2017)

Click here for official link

 

November

Big Data & Analytics Innovation Summit, November 1 – 2

London, England

What they say: “Turn data into your competitive advantage. The Big Data & Analytics Innovation Summit provides a platform for industry leaders to deliver case studies, expertise and share unique insight into the rapidly emerging movement: the power to forecast the future with today’s data. Attend and hear how investment in data offers the opportunity for a smarter, more efficient organisation.”

Click here for more info

Chief Data Officer Summit, November 1 – 2

London, England

What they say: “Improving governance, strategy, and architecture for data. [The] summit will gather Europe’s leading data executives that develop strategic business applications of information assets. We will explore the vision, strategy and oversight for all initiatives related to data. Discover how to deliver breakthrough results by strengthening the CDO function in your company.”

Click here for more info

Data Visualisation Summit, November 1 – 2

London, England

What they say: “The intersect of data and design. With 25+ Industry Speakers and 100+ delegates, we bring together the world’s leaders for the Data Visualisation Summit. Hosting programmers from today’s popular data science languages at the same table as the web programmers and UX designers that are increasingly fueling data visualisation technology. Running concurrently with our Chief Data Officer Summit & Big Data & Analytics Summit, London, networking opportunities are second to none.”

Click here for more info

CSCW 2018, November 3 – 7

Jersey City/New York City, USA

What they say: “[…] Bringing together top researchers and practitioners, CSCW explores the technical, social, material, and theoretical challenges of designing technology to support collaborative work and life activities. Join us as we explore how technologies can enable new ways of living and working together.”

Click here for more info

Big Data & Analytics Innovation Summit (Beijing), November 21 – 22

Beijing, China

What they say: “Strategize your data Capabilities to maximize business performance. The 5th Annual Big Data & Analytics Innovation Summit Beijing will bring together over 22 industry speakers, 80+ world-leading organizations and 150+ data pioneers across a variety of China and global industries. This exclusive event will provide you with the opportunity to share and develop new strategies, tools and solutions to drive ROI for your data initiatives.”

Click here for more info

 

December

Big Data & Analytics for Pharma Summit, December 11 – 12

Philadelphia, USA

What they say: “Leverage data analytics to deliver patient-centric outcomes. With big data & analytics technologies re-shaping the pharmaceutical industry, a plethora of experts offer their knowledge within the space at this conference. Expect two days of inspiring, educational & informative presentations, panel sessions & networking opportunities.”

Click here for more info 

The post Your Guide to Data Viz Conferences in 2018 – Datalabs appeared first on Data Visualisation & Content Marketing Analytics — Datalabs.

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Marketing Conferences in 2018 https://www.datalabsagency.com/articles/marketing-conferences-in-2018/ Tue, 04 Dec 2018 03:14:08 +0000 https://www.datalabsagency.com/uncategorized/marketing-conferences-in-2018/ Your Guide to Marketing Conferences in 2018 It’s going to be a big year… Like marketing? Like conferences that still count as a day or twoRead More

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Your Guide to Marketing Conferences in 2018

It’s going to be a big year…

marketing.jpg

Like marketing? Like conferences that still count as a day or two at work? Well look no further, because we’ve put together a super duper long list of marketing conferences happening in 2018 – and there’s even one aboard a cruise ship!

Arranged via calendar month, our list is by all means not an exhaustive one (especially because, at the time of writing, the details of many conferences in the latter half of the year were yet to be announced), but it does go to show just how big the world of marketing is.

So what are you waiting for? Check out our list below, pencil some conferences into your diary, and get knocking on your boss’ door – you might just end up aboard a cruise ship!

 

January

MailCon, 6 January

Las Vegas, NV, USA

More info: Click here

Affiliate Summit, 7 – 9 January

Las Vegas, NV, USA

More info: Click here

NRF Retail’s Big Show 2018, 14 – 16 January

New York City, NY, USA

More info: Click here

Intrigue Summit, 17 – 18 January

Melbourne, Australia

More info: Click here

SocialMedia.Org Winter Member Meeting, 22 – 24 January

Orlando, FL, USA

More info: Click here

Programmatic World Forum, 25 January

San Francisco, CA, USA

More info: Click here

NamesCon 2018, 28 – 31 January

Las Vegas, NV, USA

More info: Click here

SUPERWEEK Hungary 2018, 29 January – 2 February

Budapest, Hungary

More info: Click here

Mobile Shopping Europe, 30 January – 1 February

London, UK

More info: Click here

Rakuten Marketing DealMaker: Scottsdale, 30 January – 1 February

Scottsdale, AZ, USA

More info: Click here

 

February

GrowthHackers Conference, 6 February

San Diego, CA, USA

More info: Click here

Saastr Annual, 6 – 8 February

San Francisco, CA, USA

More info: Click here

Alaska Inbound Marketing Summit, 8 February

Anchorage, AK, USA

More info: Click here

Predictive Analytics Innovation Summit, 14 – 15 February

San Diego, CA, USA

More info: Click here

Digital Marketing for Financial Services Summit West, 22 – 23 February

San Francisco, CA, USA

More info: Click here

ADMA Data Day, 23 & 26 February

Sydney and Melbourne, Australia

More info: Click here

Traffic & Conversion Summit, 26 – 28 February

San Diego, CA, USA

More info: Click here

Mobile Innovation Summit, 27 – 29 February

New York City, NY, USA

More info: Click here

Digital Strategy Innovation Summit, 27 – 28 February

New York City, NY, USA

More info: Click here

Digital Marketing Innovation Summit, 27 – 28 February

New York City, NY, USA

More info: Click here

Business of Media Summit 2018, 27 – 28 February

Sydney, Australia

More info: Click here

 

March

Social Media Marketing World, 28 February – 2 March

San Diego, CA, USA

More info: Click here

RampUp2018, 5 – 6 March

San Francisco, CA

More info: Click here

CMO Digital Insight Summit, 5 – 7 March

Tuscon, AZ, USA

More info: Click here

C3 2018, 7 – 8 March

New York City, NY, USA

More info: Click here

Big Data Innovation Summit, 7 – 8 March

Las Vegas, NV, USA

More info: Click here

Engage Conference 2018, 8 March

Portland, OR, USA

More info: Click here

SMX West, 13 – 15 March

San Jose, CA, USA

More info: Click here

Big Data & Analytics Innovation Summit (Melbourne), 15 – 16 March

Melbourne, Australia

More info: Click here

Intelligent Content Conference, 20 – 22 March

Las Vegas, NV, USA

More info: Click here

Ad Tech, 22 – 23 March

Sydney, Australia

More info: Click here

Adobe Summit, 25 – 29 March

Las Vegas, USA

More info: Click here

SearchLove Conference, 26 – 27 March

San Diego, CA, USA

More info: Click here

Midwest Digital Marketing Conference, 27 – 28 March

St. Louis, MO, USA

More info: Click here

CXL Live 2018, 28 – 30 March

Austin, TX, USA

More info: Click here

NAPA Summit, 29 – 30 March

Napa Valley, CA, USA

More info: Click here

 

April

Milennials Marketings Conference, April dates TBA

Melbourne, Australia

More info: Click here

Marketing United, 9 – 11 April

Nashville, TN, USA

More info: Click here

Pubcon Florida 2018, 10 – 12 April

Fort Lauderdale, FL, USA

More info: Click here

Marketing Analytics & Data Science, April 11 – 13

San Francisco, USA

More info: Click here

Digiday AI Marketing Summit, 11 – 13 April

Santa Barbara, CA, USA

More info: Click here

Hero Conf Austin, 16 – 18 April

Austin, TX, USA

More info: Click here

Email Insider Summit, 22 – 25 April

Captiva Island, FL, USA

More info: Click here

DigiMarCon Cruise 2018, 22 – 29 April

Departing from: Port Canaveral, Orlando, FL, USA

More info: Click here

DigiMarCon Caribbean 2018, 22 – 29 April

Orlando, FL, USA

More info: Click here

Marketing Summit (Boston), 23 – 24 April

Boston, MA, USA

More info: Click here

MarTech, April 23 – 25

San Jose and Boston

More info: Click here

Marketing Summit, 24 – 25 April

Boston, MA, USA

More info: Click here

Marketo Marketing Nation Summit, 29 April – 2 May

San Francisco, CA, USA

More info: Click here

Collision, 30 April – 3 May

New Orleans, NO, USA

More info: Click here

 

May

Marketing Nation Summit, 29 April – 2 May

San Francisco, CA, USA

More info: Click here

Content Marketing Conference, 2 – 4 May

Boston, MA, USA

More info: Click here

Next10x Conference 2018, 9 May

Boston, MA, USA

More info: Click here

SiriusDecisions, 8 – 10 May

Las Vegas, USA

More info: Click here

DigiMarCon East 2018, 10 – 11 May

New York City, NY, USA

More info: Click here

B2B Marketing Leaders Forum, 14 – 16 May,

Sydney, Australia

More info: Click here

Gartner Digital Marketing Conference, 15 – 17 May

San Diego, CA, USA

More info: Click here

Loyalty Expo, 15 – 17 May

Orlando, Florida, USA

More info: Click here

Affiliate Management Days, 16 – 17 May

Las Vegas, NV, USA

More info: Click here

Digital Growth Unleashed, 16 – 17 May

Las Vegas, NV, USA

More info: Click here

Marketing Analytics Conference, 16 – 18 May

Atlanta, GA, USA

More info: Click here

DigiMarCon Canada 2018, 17 – 18 May

Toronto, Canada

More info: Click here

 

June

eMetrics Summit, 4 – 7 June

Las Vegas, NV, USA

More info: Click here

Customer Analytics Innovation Summit, 6 – 7 June

Chicago, IL, USA

More info: Click here

DigiMarCon South 2018, 6 – 8 June

Houston, TX, USA

More info: Click here

SMX Conference – 11 – 13 June

Seattle WA, USA

For search engine marketing

More info: Click here

SMX Advanced, 11 – 13 June

Seattle, WA, USA

More info: Click here

VidCon, 20 – 23 June

Anaheim, CA, USA

More info: Click here

DigiMarCon West 2018, 13 – 14 June

Los Angeles, CA, USA

More info: Click here

DigiMarCon Midwest 2018, 20 – 21 June

Chicago, IL, USA

More info: Click here

 

July

Digital Publishing Innovation Summit, 11 – 12 July

New York City, NY, USA

More info: Click here

Digital Summit Denver, 17 – 18 July

Denver, CO, USA

More info: Click here

Amsterdam Affiliate Conference, 17 – 20 July

Amsterdam, Netherlands

More info: Click here

Affiliate World Europe, 18 – 20 July

Barcelona, Spain

More info: Click here

Podcast Movement, 23 – 26 July

Philadelphia, PA, USA

More info: Click here

ANA Digital & Social Media Conference, July 25 – 27

Rancho Palos Verdes, CA, USA

More info: Click here

CommerceNext, 25 – 26 July

New York City, NY, USA

More info: Click here

MozCon – 9 – 11 July

Seattle, WA, USA

More info: Click here

 

August

eTail East 2018, 6 – 9 August

Boston, MA, USA

More info: Click here

Digital Summit: Tampa, 8 – 9 August

Tampa, FL, USA

More info: Click here

Traction, 8 – 9 August

Vancouver, BC, Canada

More info: Click here

Data & Programmatic Insider’s Summit, 12 – 15 August

Lake Tahoe, CA, USA

More info: Click here

Digital Summit Boston, 15 – 16 August

Boston, MA, USA

More info: Click here

The Content Experience, 21 – 22 August

Toronto, Canada

More info: Click here

Digital Summit Minneapolis, 21 – 23 August

Minneapolis, MN, USA

More info: Click here

DigiMarCon Australia 2018, 22 – 23 August

Sydney, Australia

More info: Click here

DigiMarCon New Zealand 2018, 22 – 23 August

ONLINE

More info: Click here

Unbounce Call to Action Conference, 27 August

Vancouver, BC, Canada

More info: Click here

Digital Summit DC, 27 – 28 August

Washington, D.C., USA

More info: Click here

 

September

VidCon Australia, 1 – 2 September

Melbourne, Australia

More info: Click here

eTail Connect Autumn, 4 – 5 September

St. Albans, UK

More info: Click here

Inbound 2018, 4 – 7 September

Boston, MA USA

More info: Click here

Content Marketing World, 4 – 7  September

Cleveland, OH, USA

More info: Click here

Digital Marketing & Innovation Strategy Summit, 5 – 6 September

Shanghai, China

More info: Click here

DigiMarCon Europe 2018, 5 – 6 September

London, UK

More info: Click here

DigiMarCon Ireland 2018, 5 – 6 September

London, UK

More info: Click here

DigiMarCon UK 2018, 5 – 6 September

London, UK

More info: Click here

Growth Marketing Summit, 6 September

Frankfurt, Germany

More info: Click here

Mid-Atlantic Podcast Conference, 7 – 8 September

Philadelphia, PA, USA

More info: Click here

Content Stategy Innovation Summit, 11 – 12 September

San Francisco, CA, USA

More info: Click here

Social Media Week London, 11 – 12 September

London, UK

More info: Click here

Shop.org, 12 – 14 September

Las Vegas, NV, USA

More info: Click here

Digital Summit Detroit, 12 – 13 September

Detroit, MI, USA

More info: Click here

Digital Marketing Innovation Summit, 12 – 13 September

San Francisco, CA, USA

More info: Click here

#DMWF Expo Europe, 19 – 20 September

Amsterdam, Netherlands

More info: Click here

eTail Delivery, 19 – 20 September

Amsterdam, Netherlands

More info: Click here

DigiMarCon Asia Pacific 2018, 19 – 20 September

Singapore

More info: Click here

Confluence, 20 – 21 September

Oklahoma City, OK, USA

More info: Click here

Agents of Change Conference, 20 – 21 September

Portland, ME, USA

More info: Click here

Brand Manage Camp, 25 – 26 September

Las Vegas, NV, USA

More info: Click here

Digital Summit Chicago, 26 – 27 September

Chicago, IL, USA

More info: Click here

eTail Connect West, 26 – 28 September

San Diego, CA

More info: Click here

FinCon, 26 – 29 September

Orlando, FL, USA

More info: Click here

eCommerce Expo, 26 – 27 September

London, UK

More info: Click here

Technology for Marketing, 26 – 27 September

London, UK

More info: Click here

DigiMarCon India, 29 – 20 September

ONLINE

More info: Click here

 

October

MMA SM2 Innovation Summit, 1 – 2 October

New York City, New York, USA

More info: Click here

MarTech East, 1 – 3 October

Boston, MA, USA

More info: Click here

eTail Nordic, 2 – 3 October

Copenhagen, Denmark

More info: Click here

Digital Summit Charlotte, 3 – 4 October

Charlotte, NC, USA

More info: Click here

Connect to Convert, 3 – 5 October

Boston, MA, USA

More info: Click here

Digital Marketing Innovation Summit, 4 – 5 October

Sydney, Australia

More info: Click here

Ad Tech Tokyo, 4 – 5 October

Tokyo, Japan

More info: Click here

DMA &THEN, 8 – 10 October

Las Vegas, NV, USA

More info: Click here

Retail Global, 9 – 11 October

Las Vegas, NV, USA

More info: Click here

Festival of Marketing, 10 – 11 October

London, UK

More info: Click here

Paris Retail Week, 10 – 12 October

Paris, France

More info: Click here

Publisher Insider Summit, 14 – 17 October

Austin, TX, USA

More info: Click here

Programmatic I/O, 15 – 16 October

New York City, NY, USA

More info: Click here

Luxury Interactive, 15 – 17 October

New York City, NY, USA

More info: Click here

SearchLove London, 15 – 16 October

London, UK

More info: Click here

PerformanceIN, 15 – 16 October

London, UK

More info: Click here

Seattle Interactive Conference, 17 – 18 October

Seattle, WA, uSA

More info: Click here

Digital Growth Unleashed London, 17 – 18 October

London, UK

More info: Click here

Email Innovation Summit, 17 – 18 October

London, UK

More info: Click here

Inc 5000 Conference, 17 – 19 October

San Antonio, Texas, USA

More info: Click here

Digital Marketing Innovation Summit London, 18 – 19 October

London, UK

More info: Click here

DMSSO 2018, 18 – 19 October

Southampton, UK

More info: Click here

Digital First, 18 October

Brussels, Belgium

More info: Click here

DigiMarCon Middle East 2018, 23 – 24 October

Dubai, UAE

More info: Click here

Mobile Shopping 2018, 24 – 26 October

Rancho Mirage, CA, USA

More info: Click here

JAPAN IT Week: Web & Digital Marketing Expo, 24 – 26 October

Tokyo, Japan

More info: Click here

Hero Conf, Dates TBC

London, UK

More info: Click here

 

November

Youpreneur Summit, 3 – 4 November

London, UK

More info: Click here

Smart Social Summit, 5 – 7 November

Austin, TX, USA

More info: Click here

Web Summit, 5 – 8 November

Lisbon, Portugal

More info: Click here

DigiMarCon Africa, 8 – 9 November

Johannesburg, South Africa

More info: Click here

DigiMarCon South Africa, 8 – 9 November

Johannesburg, South Africa

More info: Click here

Marketing Summit (Austin), 12 – 13 November

Austin, TX, USA

More info: Click here

DX Summit, 13 – 15 November

Chicago, IL, USA

More info: Click here

B2B Marketing Forum, 13 – 16 November

San Francisco, USA

More info: Click here

Internet Summit, 14 – 15 November

Raleigh, NC, USA

More info: Click here

Conversion Hotel, 16 – 18 November

Texel, Netherlands

More info: Click here

DigiMarCon Latin America 2018, 27 – 29 November

LIVE

More info: Click here

DigiMarCon World 2018, 27 – 29 November

LIVE

More info: Click here

B2B Online Europe 2018, 28 – 30 November

Amsterdam, Netherlands

More info: Click here

 

December

Digital Summit: Dallas, 4 – 5 December

Dallas, TX, USA

More info: Click here

 

Have we missed something great?

Let us know in the comments below!

The post Marketing Conferences in 2018 appeared first on Data Visualisation & Content Marketing Analytics — Datalabs.

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Case Study: Rewilding Australia Project Map https://www.datalabsagency.com/articles/case-study-rewilding-australia-project-map/ Tue, 04 Dec 2018 03:14:08 +0000 https://www.datalabsagency.com/uncategorized/case-study-rewilding-australia-project-map/   The interactive map is designed with d3 and Google Maps Showcases the current projects the organisation is working on Allows public to visualise, and interactRead More

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rewilding-1.jpg

  • The interactive map is designed with d3 and Google Maps
  • Showcases the current projects the organisation is working on
  • Allows public to visualise, and interact with, their projects
  • Pulls data from Google API and a custom backend that allows the user to populate a ‘project’ that will appear on the map
  • Interactive map combined with data visualisation
  • Now a centrepiece of their website

Who:

Datalabs R&D

What:

Interactive Map

When:

September 2017

Why:

 

 

If you’ve got a project that works with locations or maps, geo-mapping and geospatial data visualisations is the way to go. These may sound like fancy terms, but in essence what it really means is, interactive maps work.

Why? Because clients and their customers alike enjoy maps, and they like them even more if they can play around with them. This in turn means engagement with your brand or business. With a project like Rewilding Australia’s, showing data with a map just made sense. Making it interactive made it fun, and together, it means increasing interaction with your website and the information you want to share with your audience.

How:

The map is interactive and the user can explore the region by the different projects (animal releases) by location. They can see the same data breakdown across the chosen region. The map uses customer PHP to intergrate with Google Maps API. The admin can then verify the project, check the details and approve the entry onto the map. We built this without a CMS due to time and budget constraints, instead opting for a webform that captured the data in a lightweight database could then populate the map. 

The Result:

With an interactive map now live on their website, Rewilding Australia has increased the amount of interactive media on their site tenfold, thus bringing their website into a whole new realm of web-interactivity. As well as being visually appealing, the project map also invites and encourages more engagement with visitors to the site, which in turn, means more page views, and hopefully, more help for the rewilding of native Australian animals across the country!


Maps help solve big, messy data problems! Check out our Map & Cartography page for more info.

If your business or brand could use an interactive map, call or email us today:

03 9416 3033 (AUS) or +1 (650) 646-3793 (USA)

hello@datalabsagency.com


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5 Data Visualisation Trends for 2018 https://www.datalabsagency.com/articles/5-data-visualisation-trends-for-2018/ Tue, 04 Dec 2018 03:14:08 +0000 https://www.datalabsagency.com/uncategorized/5-data-visualisation-trends-for-2018/ Top 5 Data Viz Trends in 2018 If you’re wondering what we can expect in data viz this year, you’re in the right place. When itRead More

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Top 5 Data Viz Trends in 2018

If you’re wondering what we can expect in data viz this year, you’re in the right place.

When it comes to data visualisation, your audience (colleague, customer, client, reader – whoever!) is key. And in the current year and beyond, it’s what the viewer wants that will shape data viz trends. That is, while we might have all the data, the way we need to present that data to satisfy consumer demands is constantly changing.

So, what’s going to change? And is your business or brand ready for these expectations? Find out – here are our top 5 picks for trends that will change data visualisation in 2018…

 

1. Interactive Maps as Standard

interactivemap

If your brand or business is already using interactive maps to share your data, then great. If not, you’re behind the trend. Interactive maps aren’t the next big thing – they’re already industry standard. They’re expected. People love maps, and people love interacting with them. This, of course, isn’t old news for interactive map developers like us, but the popularity of these maps is! For everyone else, embrace the game-like fun of interactive cartography. Most of all, expect to see more interactive maps than ever before! Because this trend, for a lot of people, is just catching up to itself.

 

2. It’s All About Stories

Betterment_DataVisualization (1)

It’s no surprise us humans love stories. And while we can’t be sure of our AI readers’ interests just yet (who knows?), it’s this incorporation of stories into data viz that audiences are loving. We know as data viz creators that a data viz without context is essentially an image with a number on it or a well-formatted table at best. But context helps shape the data we’re sharing and provides even more insight to allows us to tell the story we need to tell. This isn’t a new concept, and in fact, it’s now an expectation. Audiences are now expecting more complex data viz stories (read: more complex data) being synthesised and presented in a way that they understand and in a way that uncovers the insights ‘chapter’ by ‘chapter’. Think more than one data viz type, a whole presentation, custom experiences, storytelling with data. Simple stories from complex data may be no easy task, but if you can get it right, you’ll be leaps and bounds ahead of your competition.

3. Data Viz in Journalism

gif

Well, the newspaper hasn’t died just yet, but there’s no doubt that journalism continues to evolve and change. And one change you can bet on is seeing more data viz in your paper. Why? Well, think about it. News journalism articles are getting shorter and shorter – we’re busier than ever before and have attention spans equivalent to a gold fish’s – yet, the same amount of information still needs to be presented in an article somehow. And, as us data viz folk know, data visualisation is a great way of doing this.  Not only does data viz take up less screen-space, it also synthesises and condenses information in a way that gives us, the reader, more time. Essentially, it’s learning more in less time – it’s intuitive. Editors love it, and so do readers, so editors love it even more. So, there you go. You’ll be seeing more data viz than ever before while you’re sipping your cup of morning coffee. Who doesn’t like data viz in the morning?

4. Mobile-Friendly Data Viz

dataviz-public-relations

Well, it’s news to nobody that we spend a lot of time on our phones. More than ever before, we’re reading the news and accessing web content on our phones, so, of course, the data we’re looking at should be compatible with how we’re viewing it. A big part of this, given its movement into journalism (see above), is data viz. People are well and truly expecting to view great data viz on their phones, even if their screens are a lot smaller than a computer’s. The reality is, without embracing the mobile audience, you’re leaving a lot of your potential audience behind. So what’s the solution? Well, many vendors are now working on adapting their entire desktop experiences to comfortably fit the tiny world of smartphones. And just last year, Apple acquired Mapsense, a mobile data viz startup for US$30 million. So, yeah, we’re betting that making data viz ‘work’ on smartphones will become a basic requirement in 2018.

5. Virtual and Mixed Reality

vr

Okay, so, picture this. Data viz. But in 3D. That’s it! That’s the future! We’ve already heard so much about how virtual and mixed reality is going to change our lives in the next however-many years, right? Well, there are a lot of people out there – we included – who are thinking this obsession with the third dimension will translate to data viz. That is, imagine how interactive, how engaging, how fun data viz could be if you could experience it? Imagine being in a virtual room and picking up and choosing the subjects and the related data sets you want to explore. We’re excited for this technology ousrselves, even if it won’t be this year. But one thing’s for sure – we don’t think Annual Report Data Viz Virtual Reality Rooms (ARDVVR) are too far off into the future. Patent pending on that name, by the way.

If your business or brand could do with some more know-how when it comes to data viz, a workshop run by yours truly might just be the perfect solution

 

 

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Data Viz Workshop Benefits https://www.datalabsagency.com/articles/data-viz-workshop-benefits/ Tue, 04 Dec 2018 03:14:08 +0000 https://www.datalabsagency.com/uncategorized/data-viz-workshop-benefits/ 5 Advantages You Can Only Get From a Data Viz Workshop Have you heard? We’re running our first ever open-to-the-public dashboard and report design workshop –Read More

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5 Advantages You Can Only Get From a Data Viz Workshop

Have you heard? We’re running our first ever open-to-the-public dashboard and report design workshop – and you’re invited.

When it comes to getting the most out of your data, a face-to-face tutorial has advantages over your average (often frantic) “how to” Google search.

So what are the advantages? Well…

1. It’s Hands-On

hands-on

It’s a no-brainer, but there are obvious advantages of attending a face-to-face tutorial. You’re more likely to be more engaged, and therefore, retain more information. You’re also more likely to enjoy what you’re learning. Why? Well, we’ll make it hands-on, because we know from many of our past data-viz workshops that this is what works, and it’s what our audiences enjoy. But don’t worry, introverts, not all of the workshop will be hands-on or engaging with others. There’s also plenty of discussion that will just require you to listen. Phew!

2. It’s Researched

research

Unlike trawling the internet for data viz tips and tricks (and probably only clicking on the first few links that come up in a Google search at that), by coming to a workshop, all the best resources and information has been pre-selected beforehand. When it comes to great dashboard and report design, all the hardwork has been done for you! We’ve done the research, and we cover everything from hierarchy, systems, layouts, interactions, actions and outcomes through to charts and graphs – and beyond! All you have to do is show up!

3. It’s Methodical

There’s method to our madness, trust us. Dashboards can be tricky to get right, so we’re proud to say that we’ve developed our knowledge and our expertise from over 7 years of making delicious data viz. Only this degree of experience can offer you the very best information, reflection, advice, and direction when it comes to creating interfaces and infographics for your brand or business. We’ve taken influence from not only past projects we’ve spearheaded, but we’re influenced by everything from great data visualizers to comic books, video games, and more!

4. It’s Targeted

taret

Our workshops are targeted to you. We know what makes a stand-out dashboard or report, and we want to share that knowledge with you. With our targeted approach, including incorporating theory and practical elements, we want to make sure you leave our workshop inspired and confident in your ability to create amazing dashboards and reports.  How? Along with our leading approch to data viz design, we’ll show you how we tease out insights from data and maximise the use of a single-view dashboard thought to a full dashboard system. 

5.  It’s a Conversation

conversation

Nobody likes being talked at do they? We know that, and we’ve sat through plenty of boring lectures and ‘workshops’ in our lives! So we make sure we do things differently. At Datalabs, we’re dedicated to having a converse approach to our workshop. Communication is a two-way street, and we want to listen to you, too. Together, we’ll ensure you have all the tools you need to create stunning dashboards and reports when you walk out the door at the end of the day. And the best part? We’re technology agnostics so any skill level is welcome and all exercises are done on paper for this workshop. So that means anyone from designer to developer through to C-level will get something out of everything we do.

Bonus: What We Promise

At the end of our dashboard report and design workshop, you’ll have:

  • insights and techniques on how to begin the task of planning and executing a single dashboard and or a whole system of dashboards
  • an understanding of how we use data visualisation, information design and UI design to create useful and practical dashboards
  • an understanding of what makes a dashboard good to great
  • a better understanding of how to use data visualisation to simplify, glean insights from data, explore data versus report data and use a dashboard to run your business
  • the ability to prepare a dashboard project, redesign/retrofit dashboards and get feedback on dashboards

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Department of Education & Training Case Study: Interactive Calculator https://www.datalabsagency.com/articles/department-of-education-training-case-study-interactive-calculator/ Tue, 04 Dec 2018 03:14:06 +0000 https://www.datalabsagency.com/uncategorized/department-of-education-training-case-study-interactive-calculator/ Case-study: Department of Education and Training  Interactive Child Care Subsidy Estimator  When: June-August – Initial 2-week development-to-delivery phase, then updates and revisions. What: Interactive web interface used to calculateRead More

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Case-study: Department of Education and Training CCS Large.png

Interactive Child Care Subsidy Estimator 

When: June-August – Initial 2-week development-to-delivery phase, then updates and revisions.

What: Interactive web interface used to calculate the Federal Government’s Child Care Rebate.

Who: UI Designer,  Javascript Developers, Data Developer, and Project Manager

Where: Right Here

 

Challenge

Datalabs were engaged to help the Department of Education and Training provide a clean and simple user interface in which parents and carers of children could estimate the amount of money they may be entitled to receive as part of the Australian Government’s New Child Care Package.   

The Department wanted a quick, accurate tool that could give families an idea of what their new subsidy might be under the New Child Care Package that starts 2 July 2018, and compare this to their estimated entitlements under the current Child Care fee assistance.

The detail of this policy was provided to us in a spreadsheet and we needed to be able to convert that information into a light-weight web app that maintained the accuracy and detail of the policy but also allowed users to quickly and easily find the type of care relevant to their child, and the type of Government assistance they may be entitled to.

The complexity of this case study was trifold.

Firstly, we had a lot of new information to wrap our heads around. In order to build this interactive web interface, we had to understand the different types of care, mixed care amongst siblings, how various types of cover tapered on or off when circumstances differed, and, how entitlement levels were based on the hours in before and after care as well as the number of hours the parents worked.

Secondly, our biggest challenge was ensuring the product (the estimator) allowed Australians from all walks of life to use the product to find out what the new entitlement policies meant for them and their family. This was no easy task, as you can imagine how different all of our lives are! As a result, the many equations our team wrote were extensive.

And thirdly, as often feels like the case but most definitely was this time around, we had time on our back. In a matter of days, we had to gather feedback from a number of stakeholders, which was something we always needed to consider and make sure we stayed on top of.

Solution

The first part of the work, before the design began, was to understand the various outcomes of the policy – and there were many potential outcomes that needed to be accounted for. We then had to accurately calculate them. 

To do this, we needed to recreate the maths of the policy and outcomes from an Excel sheet into a set of formulae that could be used as code rather than Excel cell references. 

As you can imagine, this led to some fairly frantic maths revision for our production team who finally understood why their parents were right when they told them to continue taking maths in university (thanks, Mum!) 

For our second challenge – the fact that all Australians needed to be able to use the estimator accurately – we had to calculate and gather a lot of variables, which our developers then had the really fun job of implementing into code before rigorously testing it. And testing it again. And again. And again…

For our third big challenge – time – we had to not only work quickly, but precisely, too. We also had to allow ourselves extra room to be agile in our methodology. And because we were, we were able to complete the project in a two-week time frame. Our developers are amazing! You’re amazing, guys! Amazing!

Approach

For this project, our approach had to be fast but effective.

As the initial phase of this project was done in an extremely short time frame (just two weeks) to coincide with a media announcement, our interaction developer built the framework, charts, sliders, and interactions while our logic and equations were built by our data developer. 

After taking requirements and a phone briefing with the client, we spent the first day deconstructing the data and equations from the spreadsheet and recreating them in the development environment. 

We then moved straight into a live prototype to make sure the maths and the information architecture was accurate and functional. It was a fast approach, but one that was necessary, with all of our regular quality and accuracy assurances in place.

Design 

For this project, considering it was to be accessed by a wide variety of Australians, the main requirement of the tool’s design was that it was to be simple and usable. The purpose was that a user could, within a few interactions, input enough details to get an estimation of the child care assistance that was appropriate to them.

Keeping that in mind, we chose to develop each page as a separate window rather than a single scrolling view; the idea was to clearly differentiate the steps in the selection of options, and we felt this was simple, more readable, and provided a sense of satisfaction to the user interacting with the estimator.  

As a whole, the design was kept simple and clean to make sure that the journey through the tool was clear and functional. The design’s function was to facilitate the user being able to input their data from simple information (for example, single child in one form of day care) through to the more complex (say, several children in different types of care) while still having an estimator that was able to use whatever data it was given to create an estimate of the assistance based on this data input.

We felt that this design, with the above structure, was the best way to progress the user through the input fields quickly and efficiently. Hooray!

A final but important aspect of the design of this project was that, because so many different Australians from different demographics would be using this tool, it was essential to make the interface and the overall UX as intuitive and seamless as possible. Now, that’s no easy task, but we believe we achieved that through our design. Lastly, because this tool was for a government website and needed to align with their already-developed best practices, the site (tool) needed to meet WCAG 2.0 web accessibility standards.

Final thoughts

While this project was a bit of a test for our hard-working developers, it also proved to be a great example of what we can achieve.

The tool gave us a great understanding of how to interact with complex government policy and allowed us to figure out how to simplify complex policy for the purpose of simple and efficient user interactions.

Since its launch, we’re proud to say the estimator has had nearly 800,000 page views. We’re pleased to say it has even received some great positive press. We’re very proud to have delivered this project in only two weeks – but mostly we’re just proud that we were able to make a great data tool that can now help parents and carers all over the country.

Want us to look at your project? Got an idea for an interactive…

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5 of the Most Fascinating Interactive Data Visualisations  https://www.datalabsagency.com/articles/5-of-the-most-fascinating-interactive-data-visualisations/ Tue, 04 Dec 2018 03:14:06 +0000 https://www.datalabsagency.com/uncategorized/5-of-the-most-fascinating-interactive-data-visualisations/ Our Top 5 Interactive Visualisations Want to be inspired? Here are the best interactive data visualisations we have ever seen… Humans are visual creatures. We respondRead More

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Our Top 5 Interactive Visualisations

Want to be inspired? Here are the best interactive data visualisations we have ever seen…

Humans are visual creatures. We respond to visual data better than any other type of data, processing visuals over 60,000 times faster than text. With the advancement of technology, there has been a marriage between data visualisation, high-aesthetics, and functionality.

Creators of good data visualisations today know how to encapsulate comprehensive data into something that is aesthetically appealing, and taking it one step further by adding interactivity. By giving users a chance to click, scroll and move their cursor along interesting data points — essentially engaging with and being immersed in the data — designers enable users to become participants rather than simply viewers. And what this really means is a more effective data learning process.

In today’s post, we put the spotlight on the best interactive data visualisations we’ve come across and loved, which can serve as inspiration for any data enthusiast.

 

1. Worldshapin

Worldshapin

Truly a unique data representation, Worldshapin lets users compare development factors of different countries in an odd yet interesting way. The data is presented in colour coded shapes, which can be manipulated by dragging the cursor across a timeline, allowing a moving visualisation of the changes that happened in different geographic regions over time. It’s easy-to-use, insightful, and presents data in a fresh way. But most of all, it harnesses the power of interactivity to allow the user to choose their own learning experience.

 

2. The Evolution of Trust

The Evolution of Trust

Who doesn’t love a little game? With a knack of making complex topics fun, Nicky Case in the The Evolution of Trust delves into the rise of mistrust and suspicion in today’s society through game theory, represented in — you guessed it — a game format. In this 30 minute game (trust us, it’s worth your time), users are able to see how cheaters prosper in the short run but lose in the end. It’s fascinating and entertaining, a deadly combo that makes for amazing data visualisation.

 

3. Selfiecity

Selfiecity

Selfies have taken over the world. Selfiecity is a project that studies the way people take self-portraits in various parts of the world. Do women take more selfies than men? What’s the proportion? Which city smiles the most? Analysing over 120,000 selfies of people from Berlin, New York, Bangkok, Sao Paolo, and Moscow, these questions have been answered. The complexity of the study might make it a challenge to expose the results and insights found, but the designers pulled through, creating one of the best data visualisations we’ve seen in the past years.

 

4. The Demographics of Others

The Demographics of Others

Nathan Yau’s The Demographics of Others explores geographical data of various demographics in the USA, based on the 2016 American Community Survey. Nathan explains, “I think we can all benefit from knowing a little more about others who aren’t like us (or who are), no matter how small the tidbits.” In the graphic, users can select various sex, age, and race group, and see how the demographic information differs when different factors are changed. The simplicity is beautiful, but what we love most is the extra touch of animation when toggling between the filters. It really highlights the differences in data, making for an intuitive analysis. 

 

5. How Music Taste Evolved

How Music Taste Evolved

It is truly difficult to round this list off. Instead of picking the most useful, we picked the most interesting for number five  so lucky last on our list is How Music Taste Evolved. Requiring headphones, users are able to explore and listen to the different tunes that have reached #1 on the Billboard Top 100, from the year 1958 to 2015. As users click through different years, the line graph moves by itself, showing a living, breathing data visualisation of the changes in popular music. It’s a reminder that good data visualisation does more than simply present information — it tells a story.

 

So there you have it — five interactive data visualisations that combine information with technology and beautiful design.

Want to see more of these? Sign up for our newsletter below for data viz updates!

 

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Interactive Map Project – A Case Study https://www.datalabsagency.com/articles/interactive-map-project-a-case-study/ Tue, 04 Dec 2018 03:14:02 +0000 https://www.datalabsagency.com/uncategorized/interactive-map-project-a-case-study/ An interactive mapping project for the University of Melbourne’s Business School. The map shows former student, faculty/alumni, programs and partnerships that potential student could engage withRead More

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An interactive mapping project for the University of Melbourne’s Business School.

The map shows former student, faculty/alumni, programs and partnerships that potential student could engage with around the world.

Client: University of Melbourne’s Faculty of Business & Economics
Timeframe: 5 weeks
Technology: Leaflet, MapQuest & Google Maps with a JSON data file and custom filters.

Jump to the map

Project Background

Datalabs was commissioned to turn the list of the University of Melbourne’s partners and connections around the world into an interactive map that would sit on the home page of their site. This would allow all the users (mainly potential students) to see that studying with the faculty could lead to global opportunities to travel, partner, study and work.

Task:

The aim was to have a simple map that took the data source and used the lat/long coordinates of the university’s partners. We needed to be able to filter by the groups that would be using the map (students, parents, employers, alumni) and then create a sorting mechanism, filtered by the interest groups (partnerships, international study opportunities etc.). This combination required a dual filter and was the most complex element of the ‘interactivity’ on the map.

Design

Artboard 3

The design process went from wireframe and style choices straight into development due to the relatively simple nature of the project. The map took about 2 weeks to develop, including creation of a data set and parser to process the data into lat/long coordinates.

Artboard 3 copy 3We had to shift some of the pins due to them clustering too heavily around the University of Melbourne’s campus in Parkville as they weren’t able to be seen (and clicked).

Project Outcome:

The outcome was a light-weight, simple map that quickly visualises nearly 400 listings and profiles of partners. It’s a great way to introduce the user to the volume of international activity undertaken by the faculty. It has some neat UX tricks to keep the focus on the area in which the user is interested in and to make sure that in the minimum amount of clicks, they can access something of interest.

See it for yourself…

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Data Design Principles: Colour https://www.datalabsagency.com/articles/data-design-principles-colour/ Tue, 04 Dec 2018 03:14:02 +0000 https://www.datalabsagency.com/uncategorized/data-design-principles-colour/ The Importance of Colour in Data Design Let’s talk about colour. How important are colours in data visualisation design? A science and art unto itself, coloursRead More

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The Importance of Colour in Data Design

Let’s talk about colour.

How important are colours in data visualisation design? A science and art unto itself, colours play a major part in how information is being conveyed and received by the human brain. Study shows that colour, as part of the electromagnetic spectrum, is in its purest form a wavelength energy with its own magnetic frequency. This frequency thus creates biochemical responses in the brain. Sounds crazy, hey? How fascinating is science!

From the point of view of art and design, the wrong choice of colours can make or break the design. Why? It’s because colours speaks volumes on their own, without needing any words. Each colour represents something — a deeper meaning, if you will, that is understood by the human psyche as soon as the wavelengths transmitted are reflected back to our eyes.

Colour Meanings

Screen Shot 2018-03-27 at 1.34.04 pm

The meanings of colours could either be an emotion or a concept, and were built through years and years of colour association. There’s a lot more to it though! The diagram above represents the most common colour associations in the West. Some colours are perceived completely different through the lens of different cultures.

Take the colour red, for instance. In China, red is associated with prosperity, happiness and good luck, which is why red decorations and clothings are adorned all-over during Chinese New Year. In Africa, red has become the colour associated with AIDS awareness due to the popularity of the RED Campaign.

There are also the factors of hue (think shade) of said colour and how it is used in contrast to other colours. A slight change in hue may evoke different emotions in the viewer or result in different colour meaning. High contrast between two colours create a shockingeffect, whereas the eyes will dart to the more dominant colour. For illustration purposes, let’s look at some examples below…

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In this iconic artwork, Barbara Kruger uses a vibrant red in contrast to monochromatic colours to draw attention to the copy printed in red.

Screen Shot 2018-03-27 at 1.59.48 pm

Startup Lab utilises a muted red to evoke energy without being too aggressive.

Knowing the unspoken meaning and the effects of colours on the majority of people is an incredibly valuable knowledge that designers can master and offer to clients. Back to the topic of dataviz design, colour is super important for various reasons:

  1. Due to the ‘pre-attentive’ attributes of data visualisation (meaning: first impressions matter) , choice of colour affects how the audience can grasp the differences in data at first glance.
  2. Data viz is about communicating information through the positioning/size/shape/transparency of objects — the colours of the objects affect how the audience perceives these traits.
  3. Good to note that colour in data viz is about both contrast and hue. But one must address contrast first before worrying about hue. Remember, contrast is about the differences in two colours, and hue represents the colour itself and the shade it is in. But do we know what colours are good next to each other? To have a good insight to this, we have to understand basic colour combinations

Combining Colours 

Colour combination is crucial in creating designs that are aesthetically pleasing to the eye. To have a comprehensive understanding of colours, let’s look at the colour wheel.

8d68f40ee934791bcb66_CM__Colour_Wheel-1

Looking at the colour wheel, warm colours are the reds, oranges, and yellows. Opposite are the cool colours — the greens, blues and violets. The colour wheel is an ample guide to create colour combinations that are in harmony to each other. There are several colour combinations that data viz designers can refer to, depending on the outcome that is desired.

1. Complementary Colours

complimentary

Complementary colour combinations are two colours that sit opposite each other on the colour wheel.

2. Split Complementary Colours

split-complimentary

For a combination of three colours, split complementary colours contain two nearing colour hues and one that is opposite of them in the colour wheel, illustrated by the picture above.

3. Triads and Tetradic Colour Combinations

triadstretradic

Triads and tetradic colour combinations are three/four colours opposite each other determined through geometric shapes.

4. Analogous Colours

analogous

Analogous colour combinations takes colours that are next to each other on the colour wheel.

5. Monochromatic Colours

monochromatic

Monochromatic colours are colour combinations of the same hue, but containing different tints, tones, and shades.

Despite all this information, there is still a lot more to colours. It is truly a vast and subjective topic, one that some build entire careers on, as colour consultants or brand consultants. In terms of data visualisation, the correct colour combo chosen plays a crucial role in the way viewers will digest the data.

If you are struggling to contain all this info, don’t fret! There are various free tools that generates colour schemes to get you started before doing it on your own.

 

So there you have it, a primer on colours. If you enjoyed this blogpost, then you shall enjoy the Design Principles series that we have cookin’! Keep your eyes peeled for our next one.

Meanwhile, check out some previous posts we have on design:

 

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